Communicating for Managerial Effectiveness, Fifth Edition, provides students, managers, and executives, with actionable strategies and tactics that address vital organizational communication challenges, including:

  • Communicating about major changes
  • Spanning organizational boundaries
  • Selecting the proper communication technologies
  • Transforming data into knowledge
  • Addressing ethical dilemmas
  • Providing useful performance feedback
  • Cultivating the innovative spirit
  • Building a world-class communication system

The author, Phillip G. Clampitt (Hendrickson Professor of Business) adroitly integrates theory, research, and real-world case studies into models designed to enhance understanding of complex communication issues and guide thoughtful responses to the challenges. The book’s “Wheel of Communication Effectiveness” model illustrates the interconnected nature of a world-class communication system.

New to the Fifth Edition:

  • New model for assessing, managing, and mastering traditional and emergent communication technologies
  • More emphasis on social media
  • New research on decision-making heuristics and biases
  • New tools for crafting communication strategies and tactics
  • Updated examples
  • “Historical Hyperlinks” sidebars featuring the communication insights of fascinating historical leaders such as Teddy Roosevelt, Martha Graham, Socrates, and Juliette Gordon Low (founder of the Girl Scouts)